Measuring the quality of online banking service to develop differentiation strategy：A survey in four online banks
碩士 === 實踐大學 === 企業管理研究所 === 93 === Service quality is one of the major components for each bank to compete in the environment of intensive competition. Service quality is also a very important means to differentiate from rivals. There are many researches regarding online banking but very few focus o...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/39798697888187952537 |