The Effect of Consistency and Distinctness of Price Promotion on Purchase Behavior

The Effect of Consistency and Distinctness of Price Promotion on Purchase Behavior

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碩士 === 世新大學 === 公共關係暨廣告學研究所(含碩專班) === 93 ===

Bibliographic Details
Main Authors:	Wu Ching-Yu, 吳青瑜
Other Authors:	none
Format:	Others
Language:	zh-TW
Published:	2005
Online Access:	http://ndltd.ncl.edu.tw/handle/vt9q63

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