A Study on the Marketing Strategy for I-Lan’s International Children’s Folklore ＆Folkgame Festival in Taiwan
碩士 === 臺中健康暨管理學院 === 經營管理研究所 === 93 === In recent years, each city and county in Taiwan has gradually developed a new recreation activity style in which each of them combined its local characteristics and its outdoor recreation. With the advertising and promoting by the local governments, all citie...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/09844909601903268240 |