The study of Financial Holding Company Marketing Channel Strategies - A Case of Taipei Fubon Bank and Cathay United Bank
碩士 === 淡江大學 === 管理科學研究所企業經營碩士在職專班 === 93 === Since the gold accuses of Finance announcing and implementing,there are fourteen financiers have got permission to set up financial holding company by 2005,the financiers expect to reach the goals of cross-saling,economic-scale and cost reduction by accus...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2005
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Online Access: | http://ndltd.ncl.edu.tw/handle/77143128755149841469 |