A Study on the business and Development of TV home shopping industry in Taiwan:The Example of ET Mall shopping Channel

碩士 === 國立雲林科技大學 === 財務金融系碩士班 === 93 === Since 1999, after the successive implement of “Radio and Television Law” and “Health Food Control Law”, Some channel owners have taken advantage of the cable channel to promote sales the hairdressing weight reduction products, the workout drugs…etc., for the T...

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Bibliographic Details
Main Authors: Chien-Hui Liao, 廖千慧
Other Authors: Chia-Hsing Huang
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/57440938797062997534