Developing Marketing Strategies Allocation Model in Taiwan’s Bio-Cosmetics Sector by Using the Fuzzy AHP
碩士 === 元培科學技術學院 === 經營管理研究所 === 94 === Many female consumers regard cosmetics as a daily necessity, as reflected by the wide array of cosmetic brands in the intensely competitive market sector. Given the enormous consumer demand and stringent competition, manufacturers must more thoroughly understan...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2006
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Online Access: | http://ndltd.ncl.edu.tw/handle/wf2e9f |