A Study on the Effect of Brand Identification to the Work Performance in the Case of Life Insurance Salesperson

碩士 === 中國科技大學 === 商業自動化與管理研究所 === 94 === This research inquires into the relationship between the brand identification of life insurance salesman and their work results. Questionnaire survey was taken to collect data. 198 questionnaires were sent to insurance salesmen in four life insurance compani...

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Bibliographic Details
Main Authors: Benny Lin, 林家弘
Other Authors: Li-Min Hsueh
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/56684236341004092808