A Panel Study of the Adoption of Customer Relationship Management System

碩士 === 中原大學 === 企業管理研究所 === 94 === ABSTRACT This study used longitudinal study to compare the difference of the customer relationship management systems among the domestic enterprises. The basis of the comparison of the longitudinal study depends on the 75 enterprises which investigated by Lin’s res...

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Bibliographic Details
Main Authors: Tsung-Lin Kuo, 郭宗霖
Other Authors: Jen-Yan Lin
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/84036609574125690164