A Study on Factors Affecting Customer Loyalty of Online Shopping─ A Case study of Yahoo! Kimo Website
碩士 === 輔仁大學 === 管理學研究所 === 94 === The purpose of this research should be concerned through several including customer, service quality , brand assets , customer satisfaction and loyalty literary composition, go to set up one to combine way in which a lot of parameters form in order to probe into the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/76503897132717540122 |