The Influential Critical Factors of Word-of-Mouth Dissemination Motivation─The Example of Cosmeceuticals Pharmacists in the Chain Drug Store Channel

碩士 === 高雄醫學大學 === 藥學研究所碩士在職專班 === 94 === Right now, more and more consumer hopes that cosmeceuticals can really help on various skin problems, for example whitening, spotless, oil-control, as well as the wrinkle problem. Normally traditional cosmetic products are used to dress up and uphold the appe...

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Bibliographic Details
Main Authors: Hui-Ju Tsai, 蔡惠如
Other Authors: Tuah-Ming Cham
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/47431338719089733397