An Attitudinal Model of Self-Service Technology－A Case of Online Stock Trading System by Brokers
碩士 === 國立高雄應用科技大學 === 商務經營研究所 === 94 === Considering the cost, efficiency of service delivery and decrease of the heterogeneity and perishability of service, more and more enterprises adopted Self-Service Technologies (SSTs) into their service process (Seybold, 1998; Berry, 1999; Sindell, 2000). Thi...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/6c8sq8 |