The Influence of Country-of-Origin and Characteristics of Variety on Apple-Purchasing Behavior
碩士 === 嶺東科技大學 === 國際企業研究所 === 94 === The purpose of this study was to understand the apple-purchasing behavior between different expense custom and individual attribute. The research instrument “the scale of determining factors on the apple-purchasing behavior” was administered and 412 valid samples...
Main Authors: | Liao, Chun-Mei, 廖春美 |
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Other Authors: | Liao, Wu-Cheng |
Format: | Others |
Language: | zh-TW |
Published: |
2006
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Online Access: | http://ndltd.ncl.edu.tw/handle/57051834203484860211 |
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