The study in service quality of E-commerce with consumer’s purchasing intention – The case study in automobile industry
碩士 === 銘傳大學 === 國際企業學系碩士在職專班 === 94 === This research wanted to understand the service quality of E-commerce affect the consumer’s purchasing intention and when product character is different , the consumer’s purchasing intention will be changed whether by involvement of consumer and the variable in...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2006
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Online Access: | http://ndltd.ncl.edu.tw/handle/g4te7c |