Applying Fuzzy Multi-Criteria Decision Method to Select the Public Relations'' Core Capability of Taiwan Television Industry

碩士 === 銘傳大學 === 傳播管理研究所碩士在職專班 === 94 === The main purpose of this paper is to provide the tactics and the pricing strategy evaluation method for the Online game industry under fuzzy environment. With the literature review we find the pricing criteria for information goods. This paper based on the...

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Bibliographic Details
Main Authors: Xue-Chong Shi, 史學淙
Other Authors: Chen-Yaw Chu
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/bn9r2j