How to Encourage Customers Using Online Legitimate Music
碩士 === 國立中興大學 === 科技管理研究所 === 94 === Recently, online music piracy has become the biggest obstacle for online legitimate music providers. To encourage customers to use online legitimate music, both antipirating and retention strategies must be efficiently used. Although past studies have mentioned t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/44856668363690379051 |