Applying Structural Equation Model to Study the Influence of Product Quality, Service Quality, Customer Satisfaction, Store Image and Customer Loyalty— An Empirical Study of Coffee Industy in Taiwan.

碩士 === 國立東華大學 === 企業管理學系 === 94 === Abstract Title of Thesis: Applying Structural Equation Model to Study the Influence of Product Quality, Service Quality, Customer Satisfaction, Store Image and Customer Loyalty— An Empirical Study of Coffee Industy in Taiwan. Number of Pages: 100 Graduate School a...

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Bibliographic Details
Main Authors: Kai-Re Jheng, 鄭凱若
Other Authors: Wen-Hai Chih
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/82621226078186521122