Research on the Benefits to Businesses of Sponsorship in the Sinon Professional Baseball Team of the Chinese Professional Baseball League
碩士 === 國立新竹教育大學 === 人資處體育教學碩士班 === 94 === Abstract This research uses the fans of the Sinon Professional Baseball Team of the Chinese Professional Baseball League (CPBL) as research targets in order to discuss the sponsorship benefits to the businesses with 16 years of sponsorship in the Sinon Baseb...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/06725418564252901439 |