The Study of Impact of Service Quality, Product Quality and Product Price on Customer Satisfaction-- A Case of 3G Mobile Communication Industry
碩士 === 南華大學 === 資訊管理學研究所 === 94 === The research conferred with impact of service quality, product quality, and product price on customer satisfaction. Adopted with questionnaire, and the sample are customers of experiencing 3G service. By using SPSS statistics software into “factor analysis”, “re...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/23069231873650489722 |