The Study on Key Influential Factor on Customer's Lifetime Value Prediction- A case study of Gold's Gym Health & Fitness Club
碩士 === 南華大學 === 旅遊事業管理學研究所 === 94 === Due to the technology change with each passing day and information processing develop rapidly, the enterprises have apparent progress in obtaining, storing, and integrating their customers. Consequently, the rise of Customer Relationship Management becomes an...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/34440691404945313485 |