The Research on Commercial Bank Customer’s Profitability
碩士 === 國立高雄第一科技大學 === 風險管理與保險所 === 94 === ABSTRACT This study is mainly on the basis of the Customer Profitability from Customer Relationship Management, CRM; furthermore, it will aim to eventually clarify the difference of Customer Profitability between the bank’s customers of personal loan’s and p...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/14430695194353801618 |