A Study of Herb Experiential Activities and Marketing Strategies in Leisure Farms~In Case of Hualien County

碩士 === 國立屏東科技大學 === 農企業管理系 === 94 === In recent years, people are in the trend of pursuing healthy life、leisure tourism and experience. Following this trend, leisure farms are founded numerously, and this kind of farms with herb resources have the unique feature and potential of expansion. With the...

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Bibliographic Details
Main Authors: Jing-Yu Wu, 吳靖渝
Other Authors: Chao-Lin Tuan
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/59846034768706831813