THE DIFFERENCE OF IDENTIFICATION BETWEEN TEAM AND ENTERPRISE FOR PROFESSIONAL BASEBALL FANS – SINON BULLS AND LA NEW BEARS FOR EXAMPLE
碩士 === 國立臺灣體育學院 === 休閒運動管理研究所 === 94 === The purpose of the study is to investigate the difference between fans’ of identification forward team and enterprise for professional baseball and the influence factor. It is evident that fans’ support and identification are the core value of all enterpris...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/97151738050166640279 |