Pricing Strategies of Online Games in Taiwan
碩士 === 國立臺灣大學 === 國際企業學研究所 === 94 === Pricing strategy for strong network product such as online games is difficult. Qualitatively, we all know if we increase the product’s price, there will be fewer buyers, and vice versa; however, to quantitatively set the optimal price for online games is not eas...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Online Access: | http://ndltd.ncl.edu.tw/handle/50435791478385712399 |