A Study of Using Data Mining Techniques to Promote the Deal Rate of Telemarketing—A Case Study of a Mail-Order Company
碩士 === 國立臺灣科技大學 === 工業管理系 === 94 === In this mass producing, selling and consuming era, each enterprises operator does everything possible based on the survival to promote his own product. Mail-order business is the emerging transaction according to this era. Different to the selling trick in the ge...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/qwbc4j |