A Framework for Implementing Strategies of Online-Preview in studies of the Internet-based Bookstore

碩士 === 國立臺灣科技大學 === 管理研究所 === 94 === Because of the Internet network’s features of rapid information transmission, one to one marketing ability, and real time monitoring advantages of market demand and change, internet bookstores of different types are set up one by one. Amazon network bookstore is...

Full description

Bibliographic Details
Main Authors: Liao Wen-liang, 廖文良
Other Authors: Lu Hsi-peng
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/65951128401035164905