A Co-opetition-based Empirical Research into the Differences between Marketing Modeling and Performance in Consuming Electronic Products in Taiwan and China-A Case Study on LCD Monitors

碩士 === 靜宜大學 === 管理碩士在職專班 === 94 === This research is aimed at observing the growth and decline of the market demands for CRT Display and LCD Display in Monitoring Industry. This investigation is conducted by using competitive strategy from the perspective of Five Forces Financial Analysis Substitute...

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Bibliographic Details
Main Authors: Chen-Liang Yu, 余振良
Other Authors: Yun-Hua Su
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/mr5qh4