A Study on the Worldwide Express Industry by Using the Blue Ocean Strategy
碩士 === 東吳大學 === 企業管理學系 === 94 === This research uses strategic draft, value curve, and eliminate-reduce-raise-create grid as tools, based on the blue ocean strategy, in analyzing whether the three worldwide express companies are equipped with strategy of value innovation. This research also uses th...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/30420147765925315234 |