Investigating the Influence of Store Environments, and Experiential Value on Behavioral Intentions: An Empirical Study of Museums
碩士 === 東吳大學 === 企業管理學系 === 94 === The interactive media and hypermedia were presented to advance the physical environment conceptual framework for exploring the experiential value on customer behavioral intentions. (word of mouth and revisit intention) The author attempted to explain the relationshi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/22546563802739001487 |