The Brand Marketing Strategies of Ceramic Cultural Products
碩士 === 世新大學 === 傳播管理學研究所(含碩專班) === 94 === The Council for Cultural Affairs thinks that ”The cultural creative industries” could promote the competitions of R.O.C. in the world. Although the potteries in Taiwan are skilled and creative, they are lack of the brand building and marketing strategies. Me...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/03107999094917972394 |