The Influence of Content Structure and Pay System of Online Game on Satisfaction and Loyalty of Clients

碩士 === 淡江大學 === 企業管理學系碩士班 === 94 === In recent years, on-line game industry in Taiwan has stepped into a maturity stage, more and more new on-line games enter the market. Industry inevitably needs to face the issues of market saturation and slow growth. Some of new on-line games declare that they ar...

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Bibliographic Details
Main Authors: Ling-Jung Lai, 賴凌榮
Other Authors: Tsan-Liang Liu
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/47947987818859795388