Formulation of Business Strategy for bicycle Manufacturers in Taiwan – A Case Study

碩士 === 淡江大學 === 國際商學碩士在職專班 === 94 === In today’s wealthy society, the role of bicycle plays in our life has been changed from simply being a vehicle tool to being sports-and-leisure- goods which represents a new life style. For bicycle manufacturers, it’s an important and urgent issue to make not o...

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Bibliographic Details
Main Authors: Horng-Yau Tu, 凃鴻堯
Other Authors: Chih Hung Lin
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/03784051668037087895