A Strategy Analysis of Internet Portal Moving Toward Digital Music Industry- An Example from Yahoo! Inc.

碩士 === 淡江大學 === 國際貿易學系國際企業學碩士在職專班 === 94 === In recent years, digital music and the revolution of digital transmission technology has a great impact on the way of traditional music industry operation. Based on the recent statistics and research, the digital music market is growing at double-digit ra...

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Bibliographic Details
Main Authors: Chen-I Lu, 呂貞儀
Other Authors: 蔡政言
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/34tcxm