Case Study of Acer''s Internationalization
碩士 === 淡江大學 === 國際貿易學系國際企業學碩士在職專班 === 94 === In 2000, Acer announced a group-wide transformation by spun-off its manufacturing operation to focus on global brand-name marketing. In 2005, Acer has successfully become a global marketing and services company and ranking among the world'&ap...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/19169108003158633912 |