A study of Students'' College Choice at Tamkang University.

碩士 === 淡江大學 === 教育政策與領導研究所碩士班 === 94 === The purpose of this study was to discuss the students of Tamkang University, whose consideration of school choices. In this study, students were taken as consumers. Finally, the result of this study would be the suggestions of marketing segmentation. The main...

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Bibliographic Details
Main Authors: Hsiao-Fang Peng, 彭小芳
Other Authors: 宋玫玫
Format: Others
Language:zh-TW
Published: 2006
Online Access:http://ndltd.ncl.edu.tw/handle/56175064606727735753