Measuring Service Innovation performance by Diffusion Model: Empirical Evidence on New Festivals of Tourism
碩士 === 國立雲林科技大學 === 企業管理系碩士班 === 94 === It is not easy to protect an unique service by regulation and patent because of the service characteristics. Service firms just only develop innovations continually to define and extend their market. Specially, the growth of some service industries (e.g. touri...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2006
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Online Access: | http://ndltd.ncl.edu.tw/handle/15836777386013909520 |