A Study of the Cause and the Effect of Consumer Internet Shopping Anxiety－Shopping Website as Example
碩士 === 元智大學 === 國際企業學系 === 94 === How to enhance consumers’ online shopping satisfaction is very important to online retailers. Most of previous researches focus on website design, vender, and product characteristics. There are little researches in consumers’ affect. This research found consumers’ i...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/53954790810671307116 |