Technology acceptance model for shopping website and auctioning webstie

碩士 === 真理大學 === 管理科學研究所 === 95 === The purpose of this study used the Technology Acceptance Model(TAM)as a theoretical foundation, attempted to the results of technology acceptance to online shopping and online auctioning. The theoretical model was tested via a questionnaire. A survey data was colle...

Full description

Bibliographic Details
Main Authors: Chia-Ling Lee, 李佳玲
Other Authors: Mei-Ling Chen
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/07934372330192253328