Mere Exposure: Specific, Generalized, and Diffuse effects
碩士 === 國立中正大學 === 心理學所 === 95 === Monahan, Murphy, and Zajonc (2000) found that repeated subliminal exposure can enhance liking ratings of previously exposed stimuli, novel similar stimuli, and novel different stimuli, referred to as specific, generalized, and diffuse effect respectively. In the pre...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/78780490289038755967 |