Using MDS to Position the Brand Perception of Coffee Chain Stores
碩士 === 清雲科技大學 === 經營管理研究所 === 95 === The living condition in Taiwan has greatly improved in recent years. The popularization of the coffee habit of locals has boosted the prosperous development of coffee chains stores. The rise of e Coffee and 85C is the fastest. Yet, the pace of domestic studies o...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/77582777858546460027 |