The Effect of Brand Alliance to Perceived Value and Customer Loyalty.-A Case Study for Culture Creative Industries.
碩士 === 大葉大學 === 事業經營研究所 === 95 === With the global economy has transformed to a new life style of economic innovation gradually, nations around the world devoted into development of culture creative industries. The Executive Yuan of Taiwan also set forth the “Challenge 2008: National Development Pla...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/77365881292284373663 |