Image Restoration Strategies of Electoral Candidates-A Case Study of 2006 Mayor Election in Kaohsiung

碩士 === 大葉大學 === 人力資源暨公共關係學系 === 95 === This research is from a rhetorical prospective that is based on Bradford and Garrett’s “communication response model” (1995) and Benoit’s “image restoration strategies” (1997) as an analysis framework; it tests image restoration effects of candidates by using C...

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Bibliographic Details
Main Authors: Jessica, 蕭伊君
Other Authors: 姚惠忠
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/15403955284929174510