Service Failure and Recovery in Tourism: A Study of CEM Approach
碩士 === 大葉大學 === 人力資源暨公共關係學系 === 95 === The value of leisure traveling is increasing lately, however some mistake made in the process of service causes the customers negative emotions. This research is studying what kinds of service failure that tourism made by following customers viewpoint. After co...
Main Authors: | Shu-Yi Lee, 李淑儀 |
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Other Authors: | Hui-Zhong Yao |
Format: | Others |
Language: | zh-TW |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/66155417411661392094 |
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