Service Failure and Recovery in Tourism: The Research of the SSIT Approach
碩士 === 大葉大學 === 人力資源暨公共關係學系碩士在職專班 === 95 === Dr. Chung brought up a new displace type -SSIT (Subjective Sequential Incidents Technique) in 2006, which was addressed to the defect of CIT. It systemizes “the model of the process of the service mistake”. It also provides more integrity of the customer...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/15157277942390900875 |