A Study of Sponsorship Management upon Non Profit Sports Organizations from Corporate Perspective - the Case of National University Sports Federation

碩士 === 輔仁大學 === 體育學系碩士班 === 95 === Abstract This research project was aimed to examine and analyze the correlations between corporate sponsorships and non-for-profit sports organizations in Taiwan through the local and international athletic events organized by Chinese Taipei University Federation (...

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Bibliographic Details
Main Authors: LO, TZU-CHIEN, 羅子建
Other Authors: CHEN, TAI-CHENG
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/48787605927709605156