The Impact of Physical and Internet Group Buying on Purchase Intention

碩士 === 輔仁大學 === 餐旅管理學系碩士班 === 95 === The use of the Internet network has already become a part of our habits and customs gradually. According to the results of YAM’s research- 2005 Taiwan networks use and investigate, the proportion of shopping at network is up to 62% in the past half years, and the...

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Bibliographic Details
Main Authors: Zih Yi Li, 李姿儀
Other Authors: Ta-Kuang Hsu
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/37242638814871884687