The Branding Strategy of Merger and Acquisition for Mobile Phone – An Example of BenQ
碩士 === 輔仁大學 === 科技管理學程碩士在職專班 === 95 === The Branding Strategy of Merger and Acquisition For Mobile Phone – An Example of BenQ Abstract Keyword: Cell Phone, Merger & Acquisition, Growth Strategy, Efficiency Theory, Industry Organization Theory, Resource –Base View Theory, Transaction Cost Theor...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/63282676747444555941 |