Relationship among Service Quality, Customer Satisfaction and Customer Loyalty: A study of Commercial Banks in Cambodia

碩士 === 崑山科技大學 === 企業管理研究所 === 95 === This research is conducted to find out the relationship among service quality, customer satisfaction, and customer loyalty of Cambodian Commercial banks. This study used translated version of the SERVQUAL instrument questionnaire. The questionnaire included 22 it...

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Bibliographic Details
Main Authors: Vi-Chet Mak, 馬維棋
Other Authors: Ling-Hsiu Chen
Format: Others
Online Access:http://ndltd.ncl.edu.tw/handle/89307016020075925719