Image Repair Strategies,Crisis Situation and The Effects of Strategies- An Example of Pop Music Singers
碩士 === 銘傳大學 === 管理研究所 === 95 === Because of paparazzi culture and internet service, celebrities don’t only increase benefits and repute, but also have to beware of media and paparazzi. Pop singers acclimatize hardly in this situation of media. So, crisis processing becomes an important part of arti...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/ghpmeq |