The Influence of Information Source and Purchase Decision on Website Browsing and Purchase Behavior- Cosmetics Shopping Website as an Example
碩士 === 銘傳大學 === 管理研究所 === 95 === Internet has become a new channel for firms to marketing their products. More and more people purchase products through Internet, therefore Internet brings a lot of business opportunties for cpmpanies around the whole world. E-commerice has become an important issue...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/b2t2y3 |