Study on the influences of consumer personality trait on travel decision-making pattern
碩士 === 銘傳大學 === 觀光研究所碩士在職專班 === 95 === The purpose of this research was to investigate the relationship between the consumers’ personality traits and the travel decision-making patterns. The research was mainly carried by the questionnaire survey; the sampling was forcus on the aldults who were tra...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/kuy5rp |